Target Consumer#1 is going to be a younger generation. I want it to target a young generation because the more people that learn more about the holiday the better. Also because lots of adults are already doing their part in the earth day celebrations. Also because kids dont really give that much attention to the enviorment. It will also be good because kids are always buying cards.
Target Consumer #2 is going to be adults. Im going to target adults because they are more aware of the enviorment. Also because adults can give cards in there job. Also because the adults particapte in the festivities more.
Target Consumer #3 is going to be ad makers. Im targeting them because they use the cards to make it more well known. Also because they are always looking for new ideas. Also because they are always looking to make people more aware of things and for things that will sell.
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